April 30, 2024

Restaurants Colorado Bar And Grill and Hook Attracting more Diners: +117% Surge in Direction Requests

Summary of case study
Problem
Colorado Bar & Grill and Hook faced challenges in managing their business profiles effectively, leading to outdated information and limited visibility, hindering their ability to attract and engage customers.
Solution
By partnering with Mobal, the restaurants gained access to expert support in managing their Google Business profiles, resulting in dynamic and up-to-date information that significantly boosted visibility and customer engagement. This collaboration streamlined the process of maintaining accurate profiles, ultimately solidifying Colorado Bar & Grill and Hook as preferred dining destinations in Levi.
At a glance
Company
Colorado Bar & Grill and Hook
Industry
Restaurant
Locations
2 Restaurants
Country
Finland
Description
Colorado Bar & Grill and Hook, renowned for their distinct culinary offerings and vibrant atmospheres, experienced substantial improvements in visibility and customer engagement through Mobal's collaboration, reinforcing their positions as top dining destinations in Levi.
April 30, 2024
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About
Colorado Bar & Grill and Hook, renowned for their distinct culinary offerings and vibrant atmospheres, experienced substantial improvements in visibility and customer engagement through Mobal's collaboration, reinforcing their positions as top dining destinations in Levi.
Locations
Finland
Industry
Restaurant
Company size
2 Restaurants
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Introduction

Nestled amidst the snowy landscapes of Levi, Lapland, Hook Levi and Colorado Levi stand for culinary excellence and hospitality. Both restaurants are part of the Nordic Hospitality Group and their stories intertwine with the tales of countless satisfied customers, each leaving with memories of exceptional dining experiences.

At Hook, guests are welcomed into a lively atmosphere where the scent of freshly prepared delicacies mixes with the excitement of sports events broadcasted in the restaurant. Here, visitors indulge in  Finland's finest wings, served alongside a variety of mouthwatering dishes.

Meanwhile, at Colorado Levi, diners are transported to the heart of America with every bite. From homemade burgers to the rich, flavorful sauces, each dish tells a story of dedication to authenticity. Together, these two establishments have become two pillars of the Levi restaurant scene, embodying the spirit of hospitality and delighting guests with every visit.

Meet Janika Harttunen, a seasoned Restaurant Manager and Area Manager. With extensive experience in both roles, Janika leads with a focus on customer satisfaction and operational excellence at the two restaurants. Her strategic vision and leadership empower her team to deliver exceptional service and uphold NoHo's high standards, driving success within her area.

The Future of Restaurant Marketing

Looking  into the future of restaurant marketing, Janika highlights the importance of staying true to core values. "Entrepreneurship, quality and profitability  are important values for us," she affirms, "and they guide our decisions and actions."

Full control of their business profiles on Google

Before partnering with Mobal, managing business profiles was an irregular and laborious task for Colorado Bar & Grill and Hook. Updates were infrequent, and maintaining current information proved challenging.

"Collaborating with Mobal has been good. I greatly appreciate the quick responsiveness; updates are possible even with short notice, and the operation has been effortless and easy for us." - Janika Harttunen, Restaurant & Area Manager

With Mobal, Colorado Bar & Grill and Hook now enjoy dynamic, engaging and up-to-date profiles that enhance visibility and customer engagement. Janika speaks highly of Mobal's outstanding support, describing it as exemplary. She recommends Mobal to her peers in the restaurant industry, emphasizing the peace of mind that comes with entrusting tasks to reliable hands.

"I definitely recommend Mobal! Since we always have a lot on our plate, outsourcing some tasks to reliable hands greatly eases the load. Updates can be done quickly with just one message, and you receive timely information about the profiles at regular intervals." - Janika Harttunen, Restaurant & Area Manager

Results from an actively managed Google Business Profile

The results speak for themselves: increased profile views, clear and current information, and a hassle-free experience. It is clear that the power of well-maintained business profiles in driving visibility and customer satisfaction.

Colorado Levi

The results compare the past 12 months to the previous 12 months.

  • Profile views: +115%
  • Direction requests to the restaurant: +117% (3.35K) - around 90% of these actually visit the restaurant.
  • Phone calls: +67% (2.08K)

Hook Levi

The results compare the  past 12 months to the previous 12 months.

  • Profile views: +48%  
  • Website visits: +85%  
  • Direction requests: +89%  
  • Phone calls: +70%

In conclusion, NoHo Partners' and Colorado Bar & Grill and Hooks partnership with Mobal has been successful. Through embracing the restaurant's business profiles  and tapping into Mobal's local marketing expertise, both Colorado Bar & Grill and Hook have significantly enhanced their visibility in Levi's vibrant restaurant landscape, strengthening their status as a preferred destination for both locals and tourists.

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